In the world of marketing, I see many different levels of self-awareness. For example, if you are selling a product, you are aware of your product and its quality. You are also aware of your customer, the person who purchased the product, but you are not aware of those first steps that the customer takes to become a loyal customer. You are not aware of your customer’s first impression and what they are told about your product.
In our world, we are often all in one place. So we do not see ourselves as a whole and yet we have some of our own innermost thoughts and feelings. You are one with one side. So one side that you are not even aware of, but you are in your own mind.
We all have our own side, and that is what makes us human. In this economy where we all have a lot of money to play with, it’s easy to take things for granted. It’s easy to be comfortable and not take things more seriously. You are so aware of your personal needs and of how your customer can help you meet your needs, but you are not aware of how you can help this customer.
It’s not that easy. Its true that your customer is always here and there to help you. But you have to have a lot of patience. If you want to get there, you can’t take your time. But if you want to get there then you have to be patient.
As a marketer, I find that when I’m in the trenches, it is very easy to forget why I am in the trenches. Not to mention, when I’m in the trenches, I’m not surrounded by people that care. In fact, I can be pretty lonely because I have to do all this on my own.
The only thing that gets me out of the trenches is a “not enough time in the trenches” mentality. I am pretty lucky, because that alone makes me look like a fool. I’m not. I am not. I am not. But I am not. When you find yourself in the trenches for a full five hours, you may not look at the shit that’s going on around you in the trenches. It’s not easy.
All the while, you are probably wondering what the hell I am talking about.
Marketing is just one of the many things I have to do on my own. As a recent college grad, I have to write my thesis, apply for jobs, and generally get myself on the right track. The other day, I was chatting with a man that is a friend of mine. We were talking about the lack of marketing/PR in the last few months and he asked me how I felt about it.
I told him that I was glad I was not stuck in an advertising agency that is so much like that. He then said, “I am in a very lucky position, because I can actually have an actual job. I can actually have a life, and I can actually have a relationship.” I am now fully convinced that there is no way for me to ever have a job and I am in a very lucky position because I can actually have a life and relationships.
I’ve also found the last five characters to be a joke, but I’ve learned a lot. They seem to be a little too silly. I’m also learning the hard way that they are funny when there is no actual job. This is really the same thing when you think about how funny it is to play the game of golf. The only time you actually have a job is when you are in a bad mood.
