Sure marketing funds are important. They do help drive your business to new heights. But, they can be a lot of work. When you’re doing marketing, you’re also thinking about what you’re going to do after marketing.
Marketing is a really big part of our job at Arkane. As you can imagine, it’s also a really big part of our lives. From the moment we decide that we’re going to make a product or service, we’ve gotta plan for marketing and marketing plans. Even if youre just doing it once, you’re always thinking about it.
The most important thing to understand when you’re a marketing person is that you should know who you’re marketing for. That’s why even with all the marketing related information, we don’t always know who you’re actually marketing for. That’s also why you have to understand that you’re not marketing for everyone. We have to be very clear about what we’re trying to do.
What weve been doing is trying to make sure that we dont make the same mistakes we made in the past. I feel like we are a team and that we are not completely out of our minds. But if we dont have any help, then we’re not marketing. So it’s important to keep that clear to our customers. Even if youre a social media user, youre not helping others.
We dont want to make it seem like we are trying to be some sort of brand. Its not that we are trying to be a brand, its that we are trying to be a team. We are not a social media company, we are a video game company. Its important to understand that we are also a marketing company. We want to make sure that our customers dont get caught up in some crazy marketing hype. We want to be clear about our intentions before we get started.
Its one of the biggest problems with games, you dont really have to make a game unless youre going to make it a video game. The difference is that you must first create the right environment for the audience. The perfect game is not the perfect video game. The perfect video game is not the perfect game. The perfect gaming environment is not the perfect gaming environment. Its a lot more than just a game.
But the gaming environment you need is not just one that has an audience. It needs to have a community. It needs to be fun and have a vibe that a group of people would enjoy. We have a huge community of people who have been asking us for funding for our game for five years. This means that we need to be sure we have a good environment for people to play the game we are making.
Funding is a big part of this process. We have to make sure that we have a good financial foundation. We also need to do our own due diligence in checking out how people would actually be spending their money on a game. At the end of the day we need to make sure we are selling enough units to get a small profit to cover our costs. This means that we need to make sure that we are making sure that our games are selling well.
If you are asking yourself why we have a different marketing budget for each of our games, it is because we have a different target audience for each. For our game called Deathloop, we are looking to fund $500 per week at the highest level. For our game called FTL, we are looking to fund $100 per week at the highest level.
The most common questions we get are, why do we need to make sure that our games are selling well? Because that’s what we do as a company. We want to make sure that we are making a profit so we do need to make sure that we are marketing well. It’s not just a matter of making sure that we have our games available on Steam. We also need to make sure we are selling enough units to cover our costs.
