I’m a huge believer in the power of marketing. It is an excellent tool for selling a product or service. But it also has a lot of power to create a relationship, build trust, and get the word out. When I was studying for my MBA in Marketing, I was introduced to a new concept called a “sales funnel”. It’s basically a funnel that shows you the different stages of a relationship, such as a salesperson meeting a prospect.
Well, that’s not really marketing. Marketing is when the prospect of a product or service is shown, through a visual or auditory presentation, what the next steps are, where they are, what they want, and so on. Marketing is the steps needed to get the right person to the right place at the right time.
I think it’s pretty much the same. If you have a customer who meets you up to your new furniture factory, you would expect to see them to the front of the line, right? But salespeople are usually in the front of the queue, waiting for the buyer to meet them. And that’s just the way it is. If you have a salesperson who tells you, “I’ll show you the perfect furniture, and you can see it in the video”, that’s marketing.
In the video of the new Deathloop trailer, we see that this is a sales company, the customer has a video of the perfect furniture and the salesperson says, “I can see it. That is the perfect furniture.” Now we know that the salesperson is marketing. But this video isn’t done marketing. This is just a sales pitch to customers.
Marketing is the act of selling products or services to potential customers. The video of the perfect furniture sales pitch is the sales pitch itself.
And in the video of the new Deathloop trailer the salesperson is the same salesperson. They are using the same sales pitch. It’s marketing. And it’s done with a lot of great eye candy.
Its hard to imagine a video that is more eye-catching than this one. The video is so good, from the little glimpses of the sales pitch (which is about the perfect furniture) to the salesperson, to the awesome-looking furniture itself. Its marketing at it’s finest.
The demo is done by Alex Jones’s production company, T-Rex, and the sales pitch is the same pitch.T-Rex is the company behind a series of new trailers for Deathloop. The trailers are all about the end-of-the-world story of the characters, while the visuals are about the characters, including the characters themselves.
This is the first trailer of the new game, and here’s the pitch from the salesperson for the new game: “What if you were a famous author or actor and you had a unique talent? You might not be able to sell books or movies, but you could sell yourself to the public by being the perfect person. You could be the perfect cook, you could be the perfect mechanic, you could be the perfect salesman. You could be the perfect person.
In the trailer we get to see the “perfect person.” The idea that a person can actually become a perfect person is something we’ve seen before. The idea of a “perfect person” is the idea that we can become someone who doesn’t exist, a person who never existed. While this might not be something that we’re all destined to experience, it does give us an interesting idea of how we might go about our lives.
